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For businesses with a customer list that should be earning more

The money is already in your customer list.We go get it.

You paid to win these customers once. The ones who stopped buying, the follow-up that never got built, the emails that quietly stopped landing. We find what your customer base is losing and we bring it back.

Start with the List Revenue Audit. Fixed price, from $497. You get a written findings document and a fix list in priority order, whoever does the work.

Book the audit callSee what the audit covers ↓

Thirty minutes. We look at your numbers together and tell you whether an audit is worth it.

This is for you if

  • You have a customer list of real size. Tens of thousands of email subscribers, or years of past customers in your CRM.
  • Revenue from it has gone flat, or nobody can say what it produces.
  • You want it owned by someone who answers for the number. You have enough tools.

It is not for you if

  • You do not have a customer list yet. Build one first, then come back.
  • You want more new customers and nothing for the ones you already have. Plenty of agencies sell that. We are not one of them.

You are paying to find new customers while the ones you have go quiet.

Every business does it. Win the customer, close the sale, move on to the next one. The follow-up stops. The list goes cold. A year later that customer is gone, and the plan to grow is “spend more on new ones.”

The cheapest revenue you have is the customers already in your database. It just needs someone to go get it.

The customers are still there. Something is standing between you and them.

Measured from live sending data

Nine years running email revenue, most recently on 8-figure DTC accounts. Millions of emails a month, on lists past a million subscribers.

01 / invisible customers

Buyers

counted as people who had never bought anything.

The cause: the store and the email platform had stopped agreeing on who had bought

The inactive list kept growing and nothing would bring it back. The list audit found buyers filed as non-buyers, so the emails that sell the second order never went out, and the inactive count was padded with customers who had just bought. Nobody had been looking there.

An ecommerce brand

02 / the leak

1 in 20

emails quietly failing to reach the inbox.

The measured rate: 4.87% of sends, on a clean and engaged list of over a million

The list was fine. The problem sat in the sending setup underneath it, the part nobody checks. Customers who had asked to hear from the brand simply stopped receiving anything. Found it, fixed it, revenue recovered.

Bounce rate falling back to normal after the sending setup was fixed

A creator/media brand with a 7-figure list

03 / a segment gone dark

2 in 3

Microsoft inboxes rejecting the send outright.

The measured rate: 67.75% of a send to people who had opened something in the last 30 days

These were the brand's most engaged customers, the ones most likely to buy again, and none of them received it. Isolated it, pushed the platform to move the sending onto a clean setup, and built the staged return so it would not happen again.

Microsoft rejection rate spiking on a single send, then brought back down

A supplement/DTC health brand

04 / what working looks like

Zero to

a running follow-up programme in under a week.

First thirty days: 50% open rate across 45 campaigns, 0.75% bounce, Gmail reputation High

A brand with no reporting and no follow-up emails at all. Reporting stood up from nothing inside a week, then the abandoned-cart and post-purchase emails shipped on the exact dates promised, and the first month's numbers came back clean.

A supplement brand

Every number here is measured from live sending data. We publish dollar results once they are verified, and we report to clients the same way. Measured, in dollars, never inflated.

The front door

The List Revenue Audit.

Fixed price, from $497

One pass through your setup, your data, and your numbers. You get:

  1. 01

    Where the money is leaking, and what it is costing you.

    Which customers have gone quiet, which emails are not landing, which follow-up never fires. Plain language, with the numbers behind each one.

  2. 02

    The fix list, in order.

    What to fix first, what each fix is worth, and what can wait.

  3. 03

    What the list should be producing.

    A number to hold us to, or whoever does the work.

  4. 04

    A readout call.

    We walk you through it and answer everything.

You can stop there. The findings and the fix list are yours to keep, whoever does the work. Most clients have us make the fixes and stay on to run it.

Book the audit call

How we turn the customers you already have into repeat revenue.

  1. 01

    Find what it is actually worth.

    The audit above. Your setup, your data, your numbers, and a fix list in priority order.

  2. 02

    Make the fixes, in the right order.

    We make them ourselves, inside the platform you already use, so nothing gets worse on the way to better.

  3. 03

    Stay on and report the money.

    Campaigns, follow-up, and honest revenue reporting, run for you every week. The partner who owns the number, so you do not have to.

Who you are working with

Omnimetric is led by Jay Doregios.

Nine years running email revenue, most recently on 8-figure DTC accounts across skincare, haircare and supplements. Millions of emails a month, lists past a million subscribers, and the campaigns, follow-up and reporting behind them.

We work inside the platform you already use, alongside your team or your agency if you have one. We answer for the number.

What owners ask before they book.

“We already have an agency, or someone doing our email.”
Good. We look at the layer they are usually not looking at: whether the emails land, whether buyers are being tracked as buyers, whether the follow-up actually fires. Most of what we find lives there. You can hand them the fix list, or have us make the fixes.
“Our list is old. We have not emailed it in a year.”
That is usually where the most money is. An old list gets a careful restart so it earns instead of burning your sending reputation.
“Is this just about emails landing in the inbox?”
Landing is one of five places we look. The others are the follow-up that sells the second order, who gets which email, whether your store and your email platform agree on who bought, and whether the reporting can tell you which emails made money.
“What happens on the call?”
Thirty minutes. We ask about your list, your platform, and where revenue has gone flat, and we tell you straight whether an audit is worth it. No slides.
“What does the audit cost?”
From $497, fixed, agreed before we start. You know the price before you say yes.

Start where you fit.

DTC & e-commerce health brands

Your email list and repeat-buyer revenue.

See the DTC page →

HVAC, plumbing & home services

The past customers who should be booking again.

See the home-services page →

See what your customer list is actually worth.

You can keep spending to replace the customers who quietly leave. Or you can spend thirty minutes finding out what the ones you already have are worth.

List Revenue Audit · fixed price, from $497

Pick a time on the next screen. Your details carry over.